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Echelon offers three plans designed to match different stages of growth. Whether you’re a freelancer automating your first workflows or a company running operations across multiple channels and team seats, there’s a plan built for where you are now — and room to grow into. This page breaks down what each plan includes and helps you decide when it’s time to upgrade.
Echelon is currently offering early access pricing for the first 100 teams. Lock in your rate now at dashboard.echeloncrm.app/auth before pricing changes.

Plans at a glance

Starter — $29/mo

For freelancers, agencies, and early-stage operators who want core CRM features, email automation, and AI-powered workflows without a large commitment.

Growth — $79/mo

For teams ready to scale across multiple channels. Adds WhatsApp, SMS, unlimited contacts, the full automation builder, and weekly AI strategy reports.

Scale — $149/mo

For companies that need full autonomy, advanced integrations, and team collaboration. Includes 5 team seats, AI Manager Auto-Mode, and dedicated support.

Starter — $29/mo

Starter gives you the core Echelon stack: one AI Manager, three AI Employees, and everything you need to manage up to 1,000 contacts through email automation and basic sequences. What’s included:
  • 1 AI Manager
  • 3 AI Employees
  • 3 Custom Tools (via AI Coding Agent)
  • Core CRM
  • Email automation
  • Basic sequences
  • Up to 1,000 contacts
  • Basic API connections
Best for: Freelancers, solo operators, and small agencies running straightforward outreach and follow-up workflows.

Growth — $79/mo

Growth expands your AI team, unlocks WhatsApp and SMS, removes contact limits, and gives you the full automation builder for conditional, multi-channel workflows. The AI Manager also starts generating weekly strategy reports to surface insights across your pipelines. Everything in Starter, plus:
  • 6 AI Employees (up from 3)
  • 7 Custom Tools (up from 3)
  • Email + WhatsApp + SMS
  • Full automation builder
  • Unlimited contacts and pipelines
  • Weekly strategy reports from AI Manager
  • Priority tool execution and AI Coding Agent speed
Best for: Teams managing outreach across multiple channels and needing more AI Employees to handle the volume.

Scale — $149/mo

Scale is built for companies that need full operational autonomy. The AI Manager runs in Auto-Mode, managing workflows with minimal input. Advanced API access enables deep integrations, and five team seats let your whole team work inside Echelon together. Everything in Growth, plus:
  • 10 AI Employees (up from 6)
  • 15 Custom Tools (up from 7)
  • Advanced API access and integrations
  • AI Manager Auto-Mode
  • 5 team seats
  • Dedicated priority line
  • Custom tool-building sessions
Best for: Companies that need team collaboration, custom integrations, and the highest level of AI autonomy across their operations.

Feature comparison

FeatureStarterGrowthScale
Price$29/mo$79/mo$149/mo
AI Manager111 (Auto-Mode)
AI Employees3610
Custom Tools3715
ContactsUp to 1,000UnlimitedUnlimited
PipelinesCore CRMUnlimitedUnlimited
EmailYesYesYes
WhatsAppYesYes
SMSYesYes
SequencesBasicFull automation builderFull automation builder
Weekly strategy reportsYesYes
API connectionsBasicAdvancedAdvanced
Team seats115
Dedicated priority lineYes
Custom tool-building sessionsYes

When to upgrade

Upgrade to Growth when you need to reach contacts on WhatsApp or SMS, when you’ve hit the 1,000-contact limit, or when your workflows require conditional logic that basic sequences can’t handle. Weekly strategy reports from the AI Manager also become available on Growth, which is valuable once your pipelines are complex enough to benefit from automated analysis.
Upgrade to Scale when your team needs multiple people working inside Echelon at the same time, when you need more than seven custom tools, or when you want the AI Manager to run in Auto-Mode and handle workflow orchestration with minimal manual input. The dedicated priority line and custom tool-building sessions on Scale are also significant advantages for companies with complex integration requirements.
Start with Starter and upgrade only when you run into a specific limit or need a channel or feature on a higher plan. You won’t lose any data or configuration when you upgrade — everything carries over automatically.

Get started

Sign up or upgrade your plan at dashboard.echeloncrm.app/auth.